Planning an Off-Site Business Meeting

Conducting a business meeting is one of the most important events in the business calendar. As a business owner you might need to conduct some meetings with the customer at a peaceful and a calm location, so that the meetings will not have any distractions from your day-to-day business. When conducting such client meetings it is very important for the business to consider certain factors. These factors include the availability of a meeting place with good infrastructure, proper communication to all the attendees well in advance and provision of good quality food to the people attending the meeting.

When one looks for an ideal destination to conduct the meeting, the person should also look for the availability of a meeting place in the destination with the entire required infrastructure such as chairs and tables, proper ventilation, projectors in working condition and provision for working with laptops.

These are only some of the major facilities that are required for meetings. There are other factors that might be minor, but also extremely important to smoothly conduct the meeting. Thus before booking the hall, one should have a checklist of items that needs to be available in the meeting hall. While talking to the meeting hall representative, the business owner can ask for the availability of all the items in the check list.

The business owner should ensure that the meeting schedule is circulated to the target audience some weeks in advance. Complete details including the meeting hall location in the town, landmarks to easily identify the meeting hall, the start time of the meeting and the lunch break and the end time. The meeting attendees also should be informed whether lunch will be served there. The meeting agenda should clearly mention the topics to be discussed and who is going to deliver the speech for that topic.

On the day of the meeting, the person responsible for making the arrangements should reach the meeting place well in advance. The person should be there at least an hour before the meeting starts. By reaching early, the concerned person can cross check whether all the arrangements are in place for the meeting to start on time. There should not be any last minute surprises.

While conducting the meeting, it is important for the participants to strictly adhere to the schedule mentioned. Speakers should not deviate too much from the topic of discussion and should talk only about the topic planned.

Catering for Business Meetings

Many organizations these days ask help from one another in implementing some of their projects. That’s why partner firms will meet with one another to talk about many choices and issues pertaining to their companies. Business meetings could take several hours or even a day or two before company officials decide on essential matters. On this note, it is crucial that you invest in catering that will please your clients. Good catering for business meetings can help build good relationships with your clients and suppliers.

Just like organizing any event, catering for meetings is rarely an easy task. A lot of things must be put into perspective. Such things that should be taken into consideration are the number of guests, their location, drinks and food to be offered, location of the venue, venue set-up and of course, the company’s budget. Smooth running meetings can take place when all things are evaluated. It is therefore important to follow these rules when catering for business meetings:

  1. Number of guests. When catering for business meetings it is extremely vital that you take note of the number of people that will be participating in the meeting. Determining whether a small-group or a large-group will come to the meeting can help you look for venues that can fit all these people and also help you plan the menu.
  2. Budget. Catering for business meetings may be quite pricey. That’s why it is crucial that you request for a budget that will be able to accommodate the needs of your expected number of guests. It is also essential that you spend this budget wisely on things that can make your business meeting a good one.
  3. Location and time. Knowing the location is crucial as some of your expected guests may not be able to come if you choose a location that is too far from their offices. For the venue of the meeting, this could range from a small conference room in your company office or a more spacious function room at some hotel. Therefore, the venue size will depend on your number of guests. Also, knowing the time of your business meeting will help you with the catering preparation.
  4. Food and drinks to be served. It is very important to have a well-planned menu when catering for business meetings, so knowing the number of guests to avoid shortage in food and drinks is critical. Also, there should be a variety of food and drinks so that your guests will have a lot of options.
  5. Setting up. Once you already know the number of your guests, the budget allocation, the location and time and the menu, setting up for your business meeting is the last step. This entails setting-up the venue with decorations, tables and chairs and other equipment necessary for the business meeting.

Catering for business meetings is also demanding much like preparing for an important event if you don’t know where to start. It gives you plenty of control in managing the timeline and the meeting’s environment. It is a way in building a good relationship with your clients and suppliers. Remember the key aspects that you have to put into consideration when catering for business meetings: guests, budget, location and time, menu, and setting up. With all these in mind, you will surely have a business meeting that can smoothly run.

Best Ever Prospecting Letters for Commercial Brokers

In commercial real estate brokerage the prospecting letter process really works. To be successful at it you need to plan the process and control your actions as you progress.

Why will the ‘letter’ process help your prospecting efforts today? Well, it’s because the letters are less inclined to be ‘binned’; that is of course if you plan them correctly and follow the rules.

Here are some facts in comparing letters to emails:

  • Prospecting emails are not very successful at all. Most of the people you send them to will delete the communication quickly. As a by-product of the process you must have their approval to communicate in that way, otherwise you will be breaking the laws on ‘spam’.
  • A letter is very professional as long as you do not ‘overdo it’. In commercial real estate the best letter is compiled on one single page. The contents should be contained in no more than 4 paragraphs. Sign the letter personally in blue ink. Ensure that your signature is legible and professional (don’t sign in a ‘scrawl’ as it sends the wrong message).
  • Create the correspondence to introduce your upcoming telephone call. Make the call a few days after the letter has been received. The prospect will be expecting your call and will be more inclined to take it.
  • Always put your business card in the envelope. Don’t put anything else in a prospecting letter. The object is to sell yourself and your upcoming telephone call. Don’t confuse the message with bulky brochures on other issues and property matters. Focus on the one thing that is important, and that is your upcoming telephone call.
  • Design the letter for the person you are writing to. In other words you should have separate letters covering sales, leasing, property management, and retail. Get away from the generic approach and be specific to a part of the industry. Sell your upcoming telephone call on that basis.
  • Get a reference book on ‘words that sell’ or ‘phrases that sell’. Add a few words from the books into your letter to increase readability.
  • Every good prospecting letter should have a great headline. You want the person to read the message. Perhaps the headline you use could reflect local property activity or changes. Understand the concerns of the market and match the letter to the focus of investors, property owners, or tenants as the case may be.
  • The letters should be sent every 60 to 90 days. As part of that process, follow-up as many of the letters that you can. It directly follows that you should not send out too many at once and thereby create a situation where you cannot make the calls.

This is a system of prospecting. The letters are part of the bigger picture. They do not replace cold calling, but they add to the momentum that you would have in other prospecting processes. Start using the system as a boost to your market share.

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